Pharma
High productivity achieved by using Business-Qlik for Pharma solution today does not require any proof. More than 100 pharmaceutical companies worldwide have selected QlikView to improve business efficiency and overcome the information deficit, rapidly achieving strategic goals.
Advantages of implementing Business-Qlik for Pharma Solution:
- Transparent sales - complete picture of the goods distribution on all the three sales levels (primary, secondary, retail)
- Assortment structuring - selection of the most cost-effective groups, the rejection of unclaimed and unprofitable products;
- Increase of the the turnover rate - improvement of working with suppliers and customers, the analysis of orders, supply planning;
- Staff productivity improvement - good planning activities, the allocation of the main areas, customers and suppliers;
- Lower transport and storage costs - improving logistics, inventory optimization, increased turnover;
- Reducing the risk of non-payment - improving payment discipline and a customer base structure;
- Increase the company's attractiveness to customers - service improvement, the reaction rate and the time of delivery;
- Improving the efficiency of the company - reducing the costs and losses, making prompt and reasonable decisions, increasing the work pace of the employees
With Business-Qlik for Pharma Solution you can:
- use the full range of information for sales management
- analyze primary and secondary sales in the various sections: customers, items, brands, regions, suppliers, manufacturers;
- analyze the effectiveness of managers and medical representatives;
- analyze the customer base: identification of the importance of each client's level of profit, dependence degree on this or that client;
- see the geography of sales by cities, regions with the highest level of detail;
- analyze the assortment: determining the value and margins of some product groups, the assessment of the profits in the context of the assortment and the analysis of the feasibility of assortment development or its output;
- perform a plan vs. actual analysis of sales;
- assess the adequate picture of the market, company's position and the position of competitors through dynamic data analysis of DSM, PharmExpert, etc.
- forecast demand by product groups, articles, regions, etc.;
- monitor the ratings by brand, product group / sub-groups, according to the customers;
- analyze the payment discipline in the dynamics: changes in the volume of debt at a particular date;
Business-Qlik for Pharma Solution fully takes into account the specifics of the pharmaceutical business:
- work in a highly competitive environment;
- large number of remote users (such as medical representatives, regional sales managers, etc.);
- the need to work effectively with CRM / SFA, databases of doctors;
- the need for multivariate analysis of diverse data, including: the data of shipments of drugs to distributors, multi-level sales data distributors, retail audit data, and data on medical representatives, financial accounting data and the data on medicine and advertising activities, etc.;
